The Conflicts within Adobe's Social Media Marketing
While deciding which company to research for this assignment, I first began by thinking of products that I regularly consume in a physical sense, like shoes, cosmetics, or car brands. Yet I realized that I didn't ultimately feel connected with these brands. I didn't feel a part of them. After further contemplation, I landed on a brand that I use much more regularly. So regularly, in fact, that all of my work relies upon my access to it. This company is none other than Adobe. Many consumers of Adobe use their various software programs on a daily basis to accomplish their creative goals, like myself. They talk about the new updates to software, bug fixes, new ways to design or utilize programs, anticipation for new software, and share their creations with the Adobe community. I was interested in this brand because it is the company that ultimately helped me realize my interest in design and marketing to begin with. Without access to this platform, I likely would not have progr...
